Employee of a big company forgets that they’re speaking on behalf of a company and says something they regret. And that comparison is actually relevant because of what happened sometime last week: an editor at Tor lost her head online and said some things she really probably shouldn’t have. The end result is that reading File 770 feels a bit like standing in an echo chamber full of Comcast ads. They don’t care, and they’re not going to read anything that challenges what they want to believe. The next day someone else makes it with the same claims, even if the first claim has been completely disproven. Insular makes a blog post with outlandish, unresearched claims. Everyone knows their product is trash, that they’re a terrible company, and that you can’t take anything they say in their advertising as true, but they keep saying it anyway.įile 770 feels like a lot of that right now. It’s sort of like advertising for a product like Comcast.
Honestly, I know that Mike Glyer is just trying to chronicle the whole thing, but at this point, its all become so samey that it’s not really doing anyone a service.
After all, most of what was being said had died down to a pretty standard echo chamber, to the point where checking out File 770 was starting to feel like loading the same page with the names on most of the articles transposed one posting down and the same comments from the day before. With all the excitement of E3 over the last week and my work on short stories, I haven’t really been following the Hugo Awards that closely.
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